Cookie Policy
This policy explains how MailStrike uses cookies and similar tracking technologies when you visit our platform.
Last Updated: March 1, 2026
What Are Cookies
Cookies are small text files that are placed on your device (computer, tablet, or mobile phone) when you visit a website. They are widely used to make websites work more efficiently and to provide information to website owners.
Cookies allow a website to recognize your device and remember information about your visit, such as your preferences, login status, and browsing behavior. This helps provide a more personalized and efficient experience.
In addition to cookies, we may also use similar technologies such as web beacons, pixels, and local storage to collect and store information.
Types of Cookies We Use
Essential Cookies
| Cookie Name | Purpose | Duration | Provider |
|---|---|---|---|
| ms_session | Maintains your login session | Session | MailStrike |
| ms_csrf | Prevents cross-site request forgery attacks | Session | MailStrike |
| ms_consent | Stores your cookie consent preferences | 1 year | MailStrike |
Analytics Cookies
| Cookie Name | Purpose | Duration | Provider |
|---|---|---|---|
| _ga | Distinguishes unique users for Google Analytics | 2 years | |
| _ga_* | Maintains session state for Google Analytics 4 | 2 years | |
| ms_analytics | Tracks feature usage and performance metrics | 1 year | MailStrike |
Functionality Cookies
| Cookie Name | Purpose | Duration | Provider |
|---|---|---|---|
| ms_theme | Remembers your light/dark mode preference | 1 year | MailStrike |
| ms_locale | Stores your language and locale settings | 1 year | MailStrike |
| ms_sidebar | Remembers sidebar collapse state | 30 days | MailStrike |
Advertising Cookies
| Cookie Name | Purpose | Duration | Provider |
|---|---|---|---|
| _fbp | Identifies browsers for Facebook advertising | 3 months | Meta |
| _gcl_au | Stores conversion data for Google Ads | 3 months | |
| li_fat_id | Enables LinkedIn ad tracking and analytics | 30 days |
How We Use Cookies
We use cookies for the following purposes:
- Authentication: To identify you when you sign in and maintain your session across pages.
- Security: To protect your account by detecting unusual activity and preventing unauthorized access and cross-site request forgery.
- Preferences: To remember your settings, such as theme preferences, language, and layout choices.
- Analytics: To understand how visitors interact with our website, which features are most popular, and to identify areas for improvement.
- Marketing: To measure the effectiveness of our advertising campaigns and deliver relevant content to you.
Managing Your Cookie Preferences
You have several options for managing cookies:
Browser Settings
Most web browsers allow you to control cookies through their settings. You can typically set your browser to block or delete cookies, or to alert you when a cookie is being set. Note that blocking essential cookies may impair the functionality of our platform.
Opt-Out Links
You can opt out of specific third-party tracking services:
- Google Analytics: Google Analytics Opt-Out Browser Add-on
- Digital Advertising Alliance: DAA Opt-Out Tool
Third-Party Cookies
Some cookies on our platform are set by third-party services that appear on our pages. We do not control the use of these cookies. The third parties that set cookies on our platform include:
- Google Analytics – Web analytics service that tracks and reports website traffic, user behavior, and engagement metrics.
- Meta (Facebook) – Advertising platform that measures the effectiveness of ads and delivers relevant advertising.
- LinkedIn – Professional networking platform used for B2B advertising and analytics.
We recommend reviewing the privacy policies of these third parties to understand how they use your data.
Changes to Cookie Policy
We may update this Cookie Policy from time to time to reflect changes in the cookies we use or for other operational, legal, or regulatory reasons. We encourage you to review this page periodically to stay informed about our use of cookies.
When we make material changes to this policy, we will update the “Last Updated” date at the top of this page and, where appropriate, notify you through the platform or by email.
Contact Us
If you have any questions about our use of cookies or this Cookie Policy, please contact us:
Email: privacy@mailstrike.io
Address: MailStrike Inc., 123 Innovation Drive, San Francisco, CA 94105, United States